Developed countries and technology adoption It used to take a long time for new technologies to be adopted. For example if you take the adoption of the telephone. The landline took around 75 years to gain 50 million users. Nowadays it can take an app a couple of days to reach the same number of […]
Tech hubs and e-commerce Tech hubs play a huge role in e-commerce. This is due to the fact that some of these tech hubs develop pioneering technology that is used in e-commerce. This makes them an integral part of e-commerce. Without tech hubs technology, developments will be a bit slow. However, tech hubs are going […]
Monopolies The issue of monopolies has always been a huge consideration around the world. Monopolies have a bad reputation in the United States. In macroeconomics they have proven to stall innovation and economic development. Economic development depends a lot in innovation. However monopolies block this type of innovation through blocking smaller competitors in illegal […]
Making sales as a student Making an income as a student is probably more difficult than you would think. This is mainly because you need to spend a huge part of your time studying to pass. This takes away a huge part of your time in trying to make sales. Student life is actually not […]
Why marketing matters Marketing matters a lot in e-commerce. This is because marketing forms the backbone of e-commerce sales. There are many techniques used to market e-commerce businesses and products. As an e-commerce business owner, you should try and employ as many marketing techniques as possible. Online marketing techniques are the most profitable as far […]
Mobile marketing techniques Mobile marketing techniques and technology is becoming an important part of e-commerce. This is due to the fact that mobile commerce is growing in popularity. As an e-commerce business owner, it is important to master the techniques of mobile marketing. Online marketing and mobile marketing are quite similar. The major difference between […]
Profitable e-commerce business The best thing that an e-commerce business owner can have is a profitable e-commerce business. Having a profitable e-commerce business means that you can grow your business using your profits. This is not true about most e-commerce business. Some e-commerce business make a lot of sales but fewer profits. There are a […]
Instagram and the food industry Instagram is now the most popular social media platform among millenials. This means that younger people spend more time on Instagram than any other social network. Therefore when selling food to younger people you need to insure that you have a social media presence. Having a social media presence is […]
Brand Marketing Most small e-commerce businesses have recorded that brand marketing is one of the most lucrative form of e-commerce advertising. Therefore as an e-commerce business you should always seek a way to market your brand rather than your product. A brand is associated with something. The more that people associate your brand with good […]
How brand hashtags work Brand hashtags are an interesting phenomenon in e-commerce. There are the main reason why certain e-commerce business simply rise overnight. The main cause in popularity of hashtags is the advent of social media. Now hashtags have become a common part of our lives. Most people invent hashtags. Businesses have seen a […]