Digital Marketing Trends Your Business Should Be Catching Up on
Digital marketing has been the rage for the past several years. It’s become an imperative for any business, big or small, to employ digital marketing tactics in order to stay ahead of the competition. Below are some of the trends your business should be doing: Digital marketing trend 1: Mobilfication A growing number of online […]
Different ways of thanking customers
One of the easiest and simplest ways to strengthen your relationship with your customers is to express your gratitude for their support. However, not all firms and entrepreneurs realize how simple and effective thanking customers can be.
E-Commerce Trends to Watch Out for
There’s no stopping the growth of the e-commerce industry. According to the U.S. Census Bureau, the e-commerce industry has grown steadily over the past few years with a 1.5% hike in total retail sales annually.
Digital marketing stats about giving up personal data
The best digital marketing stats we’ve seen this week Nearly 90% of consumers willing to give up personal data An Episerver survey was conducted to have an insight into what people think of giving their personal data. The survey showed that among more than 4000 population, 87% of people are ready to give their data […]
Three Ways to Scan Your WordPress Website for Malware
How to Scan Your WordPress Site for Potentially Malicious Code To scan your WordPress site is a very essential step when trying to run a business on WordPress. People often feel that only professionals are equipped with scanning the WordPress for malware. This is false. There are several tools available to help you perform this […]
Why Facebook Video Marketing is a Must for Brands
Facebook video marketing is the way to go for all brands, whether it is a Fortune 500 company or a small start-up firm. Advertising has always been about visuals– the more powerful an image or clip is, the better chances of getting the message across. With Facebook videos, brands can better communicate their message to […]
Four Rules of Targeting Ads to Remember
The rise of digital marketing has leveled the playing field for many businesses. Even firms with limited advertising budget can now compete with the bigger players through digital marketing. However, this doesn’t mean that firms should forget the following rules of targeting ads:
Using Abstract Shapes in Web Design
An unlikely trend has developed this January — using abstract shapes in web design. These squares, squiggly lines, and triangles are scattered on the home page design in a seemingly random fashion. But it kind of works. It is unique, and it draws readers’ eyes across the page. It holds attention. And we know how […]
Why direct mail should complement digital marketing
In the age of Google AdWords, Facebook, and Twitter, direct mail marketing appears to have no place at all. Digital marketers think that the days of sending printed marketing materials like postcards, sales letters, and newsletters, among others, are over. But experienced digital marketers know that direct mail can enhance the results of an online […]