Using Abstract Shapes in Web Design
An unlikely trend has developed this January — using abstract shapes in web design. These squares, squiggly lines, and triangles are scattered on the home page design in a seemingly random fashion. But it kind of works. It is unique, and it draws readers’ eyes across the page. It holds attention. And we know how […]
Common mistakes that can derail an online ad campaign
Many companies big or small have allocated a significant portion of their advertising budget online advertising because of advantages such as affordability and reach. From social media ads to pay-per-click ad campaigns, there are different ways to conduct an online ad campaign.
Marketing is like a marathon
Marketing is like a marathon Let’s find out the answer to certain questions. Why is marketing like a marathon? How is it much harder than a marathon? There are some points which answer these questions. Most marketing individuals try to run without training: Marketers come in the market without enough experience and knowledge. If you […]
E-commerce payments
E-commerce payments E-commerce payments now form the backbone of e-commerce. E-commerce payments are simply the method that is going to be used to pay the e-commerce business owner. Offline and online payment methods are now being used. Some countries where e-commerce is not well developed, have turned to other payment methods such as phone credit […]
Types of Navigation Menu for Enhanced User Experience
To improve the user experience, site owners spend pretty much of time in figuring out different aspects. Having said that, mobile navigation menu design comes in a scene that optimizes the websites in a better way and users can constantly explore without any hassle. But with the advent of technology, the simple navigation menu is […]
WORDPRESS FOR DUMMIES: Basic Things About WordPress
A Beginner’s introduction to WordPress WordPress is perhaps one of the most popular terms on the Internet today, period. Everyone is talking about it, but it can sometimes be a little confusing. Is WordPress a blog, a website, a hosting service or something else? Well, let’s take a quick look at the basics of WordPress. […]
Online holiday sales
Holiday sales Holidays are time for family and friends to get together. They also happen to be the time of the year when people buy a lot of gifts for family and friends. Let us admit that most of us love to spend some time with loved ones. This is why most e-commerce businesses see […]
Brick and mortar marketing techniques that e-commerce websites should adapt
Online shopping has been the rage for the past few years but did you know that online sales surprisingly represented just 9% of total retail sales in 2017? This means that 91 percent of retail sales are still spent in traditional, brick-and-mortar stores. What does this tell you? First, online shopping maybe convenient but majority […]
Facebook advertising for E-commerce
Facebook Advertising in e-commerce Facebook is by far the largest social media in the world. Facebook has more than 1.2 billion active users. For advertising your e-commerce website they are the number one choice. You have a large chance of getting sales e-commerce sales from Facebook advertising than billboards. For beginners, Facebook advertising seems like […]