
How to encourage your customers to create user generated content
Many online marketers seek to create positive user-generated content (UGC) for their respective brands. UGC is considered the holy grail of internet marketing. It involves customers voicing out their satisfaction about a brand. It not only boosts a website’s SEO but also give a credible social proof for a company’s products and services. But how […]
Microsoft’s Battery Life War
For the past year, Microsoft has been trying to prove the worth of its flagship browser, Microsoft Edge. Microsoft’s argument for Edge is that the battery life far surpasses that of other major web browsers. Despite their best efforts, Google’s Chrome has remained the browser of choice for many users. Microsoft’s Attack […]

Avoiding scams
Avoiding scams as a buyer This is probably the most important thing you will need to be careful of as a buyer. Online sales happen to involve a lot of scams. It is therefore important to always buy your products from reputable online businesses. For instance, you could never get scammed when buying on the […]
E-Commerce Big Quarter:There is a new sheriff in town
In the first quarter of 2016, the e-commerce industry had a big quarter. Online sales for the companies in the industry had grown 15.1 %. 11 % of that was from retail sales that were not on the internet alone. That is the highest e-commerce penetration into a the markets in history. The web sales amounted to […]

Three Things to Remember in Launching an Online Business
You’ve probably been encouraged by the news of how big the online marketplace has been. Or tempted to launch your own Internet-based venture because of the favorable experience of someone you know. Whatever your reason is, you might want to learn some of the important things to keep in mind when launching an online business.
Best Parallax Scrolling Websites
We’ve compiled a list of the best parallax scrolling websites, for design inspiration. What is parallax scrolling? Well, it’s a cool way to animate your website. In a previous blog, we talked about parallax scrolling, and how it has become popular to use in web design. So without further ado, here’s the best of the […]
3 Useful Website Design Tips
3 useful website design tips that you should know when creating a website. The key reason for having a website is to get people to visit it. If your website can do that, great. The next step is to keep them there. This can be more difficult. People browse around all the time, without staying on sites […]

Tried and tested ways to drive traffic to your site
Is your website not getting enough traffic? Do you need to improve the number of visitors to your site so that you will have better chances of increasing your sales? Then read on and find out about the tried and tested ways to drive traffic to your website. Drive traffic strategy 1: Email marketing Stay […]

Offbeat Black Friday Marketing Tactics
Black Friday is arguably the biggest holiday for online merchants. An estimated 150 million Americans shop on Black Friday and the number will continue to grow in the next few years. Competition among online merchants has become tougher with each passing year. Is your business struggling to get a slice of that huge market pie? […]