
Becoming a software engineer
How to become a software engineer Software engineering is a much sought after skill among the younger generation. This is due to the fact that it offers a lot of opportunities financially and in the modern entrepreneurial sector. Being able to start your own tech start-up tends to attract many young people. Most of them […]

E-commerce store for kids
E-commerce store for kids There are now e-commerce stores that focus on the kids market. As adults, we spend a lot of time and money buying stuff for our children. This is why e-commerce stores have created business niches that mainly appeal to children. Most kids nowadays who are in high school can now buy […]

Three things e-commerce businesses need today
The e-commerce sector has been very robust. In a recent report, total e-commerce sales grew to $127.3 billion in the United States for the second quarter of the year. In North America, the retail e-commerce sector is projected to grow by double digits until the turn of the new decade. But these figures also indicate […]

Advertising techniques
Advertising techniques There is the common question among novice business people about what is the difference between marketing and advertising? Marketing and advertising are not so different. The only difference is that advertising is a tool in marketing. Marketing is the broad term for ensuring that customers actually buy your products. Advertising is not a […]

Google Shopping and its impact on online retailers
What is Google Shopping? Google Shopping is an advertising opportunity from the world’s biggest search engine. With it, online users can search and compare different products online. It is also consider a must-have for online retailers as they can put their products in full view of prospective customers the moment they begin their online search.
Drive Traffic and Sales this Holiday Season to your Shopify
Discounts can be a powerful way to drive traffic and sales during the holiday season. But having to add a discount code at checkout can also get in the way of making a sale and drive traffic. Drive traffic is the key element to your store success. Here you can find some tips on how […]

Marketing tactics for driving website traffic and improving sales
Online merchants naturally wish for increased traffic and sales for their e-commerce stores. As the online marketplace becomes more and more competitive, it has become crucial for online merchants to employ marketing tactics to boost traffic to their websites and hike their sales and revenues.
How to Hashtag Effectively for E-Commerce
Hashtags are very important in the social media marketing world. However, in case you haven’t been acquainted with them, we’re here to help. Hashtags (#) are used on social media platforms as a filter system. When you hashtag a picture or post with a certain word or phrase, it allows people searching for that specific word or […]

How the health care sector is benefiting from e-commerce
The health care sector will continue to benefit from the growth of the e-commerce industry. Before the advent of the Internet, patients had no choice but to go to a drug store to procure their medicines and other similar goods. But with e-commerce growth, it is now possible to buy medical supplies online. The following […]