Singapore takes steps to dominate Asian e-commerce market
Singapore, through the government’s International Enterprise (IE) Singapore, is taking steps to dominate the Asian e-commerce market by developing a network of e-commerce firms that will provide complimentary services to the thriving market. An alliance of three e-commerce service firms— Shopmatic, iCommerce Asia, and Red Dot Payment– has clinched a S$100,000 deal to offer e-commerce […]
Top Usability Testing Tools on Shopify
Usability testing in websites can be likened to losing weight— many website owners know they should be doing it but unfortunately, most of them fail to do so. It is helpful for online visitors because it makes a website easier to navigate. As a result, it can lead to improved conversions. But somehow, many website […]
Brand hashtags
How brand hashtags work Brand hashtags are an interesting phenomenon in e-commerce. There are the main reason why certain e-commerce business simply rise overnight. The main cause in popularity of hashtags is the advent of social media. Now hashtags have become a common part of our lives. Most people invent hashtags. Businesses have seen a […]
Instagram Influencer Marketing 101
Instagram may not be the biggest social media network but for many online entrepreneurs, it is one of the best when it comes to connecting with new audiences. Instagram influencer marketing has become an integral part of the online marketing strategy of many small online merchants. However, one question is often posed by online merchants […]
Lemonade stand
Lessons you can take from a lemonade stand Lemonade stands were popular in America in the 90s. This was due in part to their marketing strategy. First of all, they taught American children the basics of capitalism. Most parents believed that if their children could have a great grasp of business concepts that they might […]
Upload Once, Blog Anywhere: from Google Photos
Google Photos and WordPress Combine to Help Access Your Photos, Anywhere and Anytime As a blogger, photos must always be an important part of your blogging experience. It is very obvious that visual content adds a much-needed appeal to textual content, making it more relatable and easier to grasp. But where do you find the […]
Web Typography: The “Neue” Style
Finding the right web typography is like walking a tightrope–font should not confuse, but the letters must pique the reader’s interest. Good typography should be invisible, but never neutral. Subconsciously, we all recognize the fonts of our favorite authors, like George R.R. Martin. Your font is your brand, the digital equivalent of a business handshake. […]
The largest markets
The three largest markets When it comes to global markets, there are three markets that actually stand out from the rest. Many businesses want to operate in these markets. The United States, China, and the European Union are three of the largest markets in the world. This makes them the most lucrative markets on earth. […]
Marketing tactics for driving website traffic and improving sales
Online merchants naturally wish for increased traffic and sales for their e-commerce stores. As the online marketplace becomes more and more competitive, it has become crucial for online merchants to employ marketing tactics to boost traffic to their websites and hike their sales and revenues.