The importance of split testing
A/B testing is a process wherein two versions of an online campaign such as a webpage or ad text are compared with the goal of determining which one performs better. Also called split testing, it enables digital marketers to fine-tune their online strategy and create more content that’s appealing to the target audience.
Increasing online sales
Increasing online sales The issue of increasing sales online is what will make or break your e-commerce business. If you want to be successful in the e-commerce sector you need to be able to increase sales. More sales have the ability to result in more profits. This is good for any kind of e-commerce business. […]
WooCommerce Rolls Out GDPR Compliance Tools
WooCommerce has recently released an update that includes tools for compliance with General Data Protection Regulation (GDPR). The GDPR, which was recently approved and adopted by the European Union, is designed to strengthen data protection for all residents of Europe. WooCommerce 3.4 features GDPR compliance tools such as data export, anonymization, and erasure as well […]
How to Create a Great Landing Page
A landing page, also known as a home page, can make or break a website. Since it is the first page all visitors will see, you need to make sure it is eye-catching and informative. There are a few things that can mess up a landing page: the design, the loading time, the content, and more. […]
E-commerce jobs and the future
Will e-commerce Jobs be lost to robots? With the advancement in artificial technology, there is always the question of robots taking away human jobs. Some people have stated that the rapid advancement of artificial intelligence poses a threat to humanity itself. Robots with a much superior intellect have the ability to quickly take over humanity. […]
E-commerce success rate
How to determine your e-commerce success rate E-commerce success is important in every e-commerce entrepreneur’s mind. However, you need to create a method that is healthy and will help you determine the success rate of your e-commerce business. There are many methods of doing so that will be discussed in this post. The most common […]
The rise of influencer marketing
These days, any business doesn’t need to spend thousands or even millions of bucks for a celebrity endorser. The rise of influencer marketing has leveled the playing field for small companies which in past years could not afford to pay for an endorser. Influencer marketing pertains to the process of selecting and tapping individuals who […]
The Easiest Way to Reset Your WordPress Website
Reset Your WordPress Website in Just A Few Simple Steps If you are planning to bring a change in your WordPress website and give it a fresh start, the first thing that you need to do is reset your WordPress database. This can either be done manually or by using the Advanced WordPress Reset plugin.
How businesses can maximize their presence on Instagram
Once only known for enhancing and sharing pictures, Instagram has become a social media giant. Small business owners have also been using it to reach out to their target markets. But many small entrepreneurs hit a wall upon signing up and setting up their profiles . The familiar question is– what should businesses post on […]