Where to Learn Digital Marketing Online?
Online marketing is changing almost every single day. It has become an imperative for anyone involved in online marketing to stay abreast of the latest trends and innovations in digital marketing online. The good news is that there are plenty of online platforms that offer digital marketing courses. These sites provide […]
3 E-Commerce Startups in New York City
Here are three e-commerce startups in New York City everyone should keep their eyes on. There has been some talk of New York City lagging behind Silicon Valley in the tech industry, but these startups prove that this is just talk. After all, creating a startup in NYC is pretty difficult. However, here are some companies located in New York […]
Shopify Advantages Every Online Merchant Should Know
Shopify has become the leading e-commerce platform for online merchants. With more than 600,000 clients worldwide, it offers features that an online store need such as shop design, product management, inventory, and payments.
Magento Commerce and dotmailer partner for marketing automation platform
Magento Commerce and dotmailer have joined hands by integrating the former’s marketing automation platform to enable companies use data and come up with custom email campaigns. In a recent statement, the online marketing giants said the integration of their platforms would help users create multi-channel campaigns that can minimize abandonment of shopping carts and in […]
Hiring e-commerce employees
Hiring e-commerce employees There comes a time in every e-commerce business when you need to hire employees. This problem is not available when you are running your e-commerce business from your basement at home, but when your e-commerce sales begin to grow and you start receiving more orders, it becomes a challenge running your e-commerce […]
Product Photography Tips for Online Merchants
With more and more people opting to shop online than visit traditional brick and mortar stores, it has become more imperative for online merchants to focus on product photography. In product photography, specific techniques are used to showcase products and entice online visitors to purchase them. It is an essential component of both offline and […]
New technological developments
New technological developments In this world that we live in there is constant innovation. This means that we are seeing more technology being developed than in any time in history. Some investors are now saying that it is impossible to hold a stock for life. This is due to the fact that the next great […]
What is Social Media Optimization (SMO)?
You’ve probably heard of SEO — search engine optimization — which is incredibly important for website success. But have you heard of SMO — social media optimization? The two acronyms are often mixed up or lumped together. But SMO is just like the name suggests: It’s all about social media. SMO can help your website […]
Social media marketing basics
The basic principles of social media marketing The basic principles of social media marketing are the principles you need to learn when starting a successful e-commerce business. E-commerce businesses are some of the most complex especially when it comes to marketing. Marketing an e-commerce business has to involve different marketing platforms. This includes paid ads, […]