Get Inspired: 4 Great Small Business Stories from Shopify
What does it feels like to be an entrepreneur? This is a pretty harsh question. What we know for sure is that the 500,000 (and more) retailer who adopted Shopify to run their businesses, “entrepreneur” takes many shapes. When you put these excellent entrepreneurs and business owners together, it’s palpable. We met thousands of Shopify […]
What is SEO and How does it Work?
What is SEO? How does it work? SEO stands for search engine optimization. SEO is a tool for getting visitors to your website from search engines. They use algorithms that search engines like Google use in order to rank websites. If you are a business, you want your website to be at the top of the […]

WooCommerce Rolls Out GDPR Compliance Tools
WooCommerce has recently released an update that includes tools for compliance with General Data Protection Regulation (GDPR). The GDPR, which was recently approved and adopted by the European Union, is designed to strengthen data protection for all residents of Europe. WooCommerce 3.4 features GDPR compliance tools such as data export, anonymization, and erasure as well […]

The Future of Robots in Retail
The Future of Robots in Retail Robots were first used in 1961 by General Motors to perform repetitive manufacturing tasks. These days, online retailer Amazon is said to have an army of more than 100,000 robots in its warehouses. Is this a sign of things to come? Robot benefits Robots perform different functions for stores […]

The rise of influencer marketing
These days, any business doesn’t need to spend thousands or even millions of bucks for a celebrity endorser. The rise of influencer marketing has leveled the playing field for small companies which in past years could not afford to pay for an endorser. Influencer marketing pertains to the process of selecting and tapping individuals who […]

Success tip and tricks from online female entrepreneurs
More and more females are getting into entrepreneurship. In fact, 4 out of 10 new entrepreneurs in the United States are women. Many of these new merchants are millennials who are making their mark on the e-commerce field. But what lessons can these successful online female entrepreneurs share with people who also aspire to make […]

Top Usability Testing Tools on Shopify
Usability testing in websites can be likened to losing weight— many website owners know they should be doing it but unfortunately, most of them fail to do so. It is helpful for online visitors because it makes a website easier to navigate. As a result, it can lead to improved conversions. But somehow, many website […]

Why marketing matters in e-commerce
Why marketing matters Marketing matters a lot in e-commerce. This is because marketing forms the backbone of e-commerce sales. There are many techniques used to market e-commerce businesses and products. As an e-commerce business owner, you should try and employ as many marketing techniques as possible. Online marketing techniques are the most profitable as far […]
New Premium Themes named Photo Blog and Small Business Introduced
Two New Premium Themes Introduced – Small Business and Photo Blog There is a good news for small business owners and photography bloggers who are having a WordPress powered website or are planning to get a website to represent their skills, products, and services. Two new premium themes have been introduced the last month namely […]