
How Firms Harness Big Data
Many firms are now using big data in their operations. One study by management consulting firm Forrester Research that 44 percent of companies utilize data and mining to improve customer response rates and generate insights. Another report by Boston Consulting Group showed that a majority of chief marketing officers believe that big data systems have […]

Best Online Marketing Tools Today
There are countless of online tools that online entrepreneurs and marketers can use in their marketing campaigns. Some tools allow users to interact with customers. Others are designed for managing the digital marketing tasks of users.
Our Guide to Codecademy
Writing code can be a difficult and daunting process. To most people a website’s source code looks like gibberish. However, if you want to learn how to code there are resources out there. Some websites have made it easier with step-by-step courses that allow the users to effectively lean code. These websites give beginners a […]
Web Typography: The “Neue” Style
Finding the right web typography is like walking a tightrope–font should not confuse, but the letters must pique the reader’s interest. Good typography should be invisible, but never neutral. Subconsciously, we all recognize the fonts of our favorite authors, like George R.R. Martin. Your font is your brand, the digital equivalent of a business handshake. […]

Shattering Three E-Commerce Myth and Misunderstandings
There’s a widely believed notion that e-commerce is changing everything about retailing, with traditional brick-and-mortar stores being obliterated. But a closer look at the figures reveal otherwise. It’s just a myth that people have about e-commerce. The truth is, there are still many misconceptions or misunderstandings on e-commerce that need to be clarified such as:
What is the Language C++?
C++ is an object-oriented programming language. It is an extension of the programming language C. Because it has features of C, it can be considered a hybrid language; you don’t need to code in an object-oriented style. It is a very popular language. It’s key strengths are software infrastructure, desktop applications, server applications (such as […]

Tracking store efficiency through profitability
Tracking store efficiency Tracking store efficiency is one of the easiest ways to determine if your e-commerce business is successful or not. You can actually track different components of success in your e-commerce store. If you introduce a new marketing technique you should remember that numbers always matter. Numbers are a huge indicator for any […]

Why A Flexible Return Policy Will Help Your Online Business
Many online marketing experts employ different tactics to promote their online businesses. These include pay-per-click, traditional search engine optimization, retargeting, online display advertising, among others. However, one method that you should not overlook is having a flexible return policy. In this post, we will learn why this marketing move can help your business in the […]
Modern Design Elements you Need
Here are 4 modern design elements that your site needs. As the Internet grows, and websites change, it’s important to remain relevant on the web. A good website design can ensure that you won’t be left behind. Here are the most modern design elements that are popular right now. 1. Flat or Semi-Flat Design Of […]