Digital Signage: Few Tricks about WordPress You Must Know

The world around us is getting digital, along with the ways we normally did things. The typical signboards you saw at signals or outside buildings are fats getting replaced by digital signage.

Digital signage has captured the eyeballs of marketing experts since the dawn of this decade, ever since they became feasible and competent to be remotely controlled. Today, you see them in and outside public buildings, restaurants, crossroads and even private establishments. Since digital displays today support a variety of media formats like video, audio, and images, they have become a goldmine for grabbing the attention of the public from a marketing point of view.

How WordPress Benefits Digital Signage?

Digital displays could be remotely controlled, like from a CMS, and WordPress is the most used CMS in the world today. However, there are many challenges on this path, largely because WordPress is not inherently optimized (at least, yet) to support digital signage. But with few simple tips and tricks, you can make the most out of it:

Plugins Make Life Easier:

In WordPress, plugins are the incarnation of God. With the right plugins, you can create a cool digital sign within a few minutes. The drag-and-drop features from the appropriate plugins make it easy to design a digital signage even from the scratch.

The Dilemma of Pre-built Templates:

Pre-built templates are really good at saving your time and efforts, all the while giving you cool ideas. However, they might not always fit your needs and hinder your digital signage from reflecting what you wanted. You need to weigh the pros and cons before using these templates.

Deciding the Fonts for Digital Signage:

Digital signage is all about the visual appeal, and a textual sign is all about the font. Fortunately, WordPress offers a huge variety of fonts. While selecting one, remember that you want the font to be appealing but also legible from afar.

Finding the Right Colors:

As we said, visual appeal matters. Your color scheme may reflect your brand, so you need to balance the colors properly. If you want to go for single-color solids or multi-colored patterns, analyze your target audience first.

With WordPress, digital signage can reach its full potential and become an effective marketing strategy for your company.

Know Why Your WordPress Website is Unable to Score Good Ranking in Google

It happens with many website owners that despite their hard work and dedication, something restrains their WordPress website from being at good ranking in Google. Well, following are a few reasons which might answer why it happens!

1. Content – One of the Most Important Reasons of Ranking in Google:

The quality of the content on your website will decide its authenticity and thus will affect its ranking. In order to make your content better and reliable, make sure it is informative, fresh, descriptive, unique, and grammatically correct. All these factors would determine the quality of your content. If taken care of, you will automatically see results as better ranking in Google.

2. Permalinks:

Permalinks are those links which are permanent and leads to a particular post or page on your website. They play a vital role in determining your ranking in Google because of their sensitivity to be in a human and machine-readable form. If there is a glitch in these permalinks like being too long or having complex bits, Google might not be able to keep a track of your website and thus it will lower your ranking.

3. Mobile Responsiveness is another Very Important Factor for Ranking in Google:

Do you know that more than half of the traffic on a website is generated through mobile? Therefore, in case your website doesn’t have mobile responsiveness while being searched on Google by a phone, your website won’t show up in the search. This will surely put down your ranking in Google.

4. Unfamiliarity:

When you start new with WordPress, there is a high possibility that due to the unfamiliarity with many features, you might have opted for one that affects your ranking in Google. Thus, analyze and check your settings once to rule that out.

5. Keywords:

Keywords are an important factor deciding the visibility of your website in Google search engine result pages. If used wisely, they can push up your website to good ranking in Google and if not, it will do more harm than good. Make sure you don’t uselessly stuff your keywords in the content, it won’t help. Use little specific and long keywords your reader might use. You can also take assistance from a number of available plugins on WordPress.

Final Thoughts:

The above mentioned factors might be affecting your website’s ranking in Google. Make the required amendments and you are good to rise.

Tips for Keeping Track of Your Post Ideas in WordPress

The best ideas come at the strangest occasions. Archimedes found one while in his bathtub, and you might find one while brushing your teeth. Any blogger worth his salt knows that the post ideas can come at anytime and anywhere. You might tell yourself that you will start working on the ideas as soon as you log into your laptop, but the idea disappears on the way and you don’t even notice.

This is why it is important to ensure that all ideas, no matter how trivial, are noted down and accessible to you when need be. Here are some ways to do that.

Adding Ideas To an External Source

• Notepads are the evergreen and trustworthy companion of people ever since paper became cheap for all. They are small, compact and could be carried around everywhere. On the downside, they are not synced with the devices you actually use for writing.
• Note-making apps like Evernote and Google Note are great digital options for noting down everything important. They can be synced between mobiles, laptops, and tablets, so your ideas are accessible everywhere.

Saving Post Ideas on WordPress

Saving your ideas anywhere might make you forget about checking and working on those ideas later on, which defeats the actual purpose of saving these ideas. Thus, the best way is to save these ideas in the place where you would be using it: WordPress itself.

Like most things on WordPress, you would need a plugin for this: the WP Dashboard Notes plugin. Once it is installed, you need to go to the Dashboard, then on the Screen Option and click on Add Note. This will add the Note widget at the bottom of the dashboard.

You can use this widget to add notes (List by default, but could be switched to plain text) and customize it. You can either set it Public (accessible to all authors and subscribers of that website) or Private (accessible to only you). The notes are auto-saved.

Just like that, you find the place to save all the marvelous post ideas that come to your head.

Choosing Between Regular and Managed WordPress Hosting

One of the first decisions any new WordPress blogger has to make is choosing the WordPress hosting services. While the question might seem trivial, it holds huge importance in the long run. A bad hosting service can negatively affect your website and cost you a lot of existing and potential audience.

We would focus here on the type of hosting service; regular and managed. Each has its own pros and cons, and you should know both before making an informed decision.

Regular WordPress Hosting

Regular or shared hosting implies that a single server is used to host multiple websites. All the resources are stored on the same server and the websites share the server’s capabilities between them.

Pros:

• Regular hosting is undoubtedly cheaper than managed hosting, and by a long shot. If you are tight on budget and/or don’t want to invest much in hosting itself, regular hosting seems appealing.
• As far as your personal website is considered, you have complete control over it. You decide the themes, plugins, and customizations you need. You can change the WordPress code any way you want, without any administrative restrictions.

Cons:

• Multiple websites sharing the same server leads to the Bad Neighbourhood problem. It means that if one website is experiencing a huge spike in traffic, all other websites on that server would be negatively impacted.

Managed WordPress Hosting

Managed hosting refers to hosting plans that are tailor-made for WordPress according to individual needs. It means that the hosting services are not generic but optimized for WordPress.

Pros:

• Managed hosting is generally much more secure than regular hosting. There is no competition between multiple websites on the same server. Security measures are introduced specifically by keeping WordPress in mind. There are automated backups, so none of your data is ever at risk.
• Websites using managed hosting are much faster than their regular hosting counterparts. The high loading speed contributes to better traffic.

Cons:

• Managed hosting is much more expensive than regular WordPress hosting, so that puts a burden on your pocket.
• Managed hosting put certain restrictions on how you use your website, like banning certain plugins. You will also find it hard to migrate to a new platform.

Final Thoughts:

The decision to choose between the two WordPress hosting lies solely with you. If money is your primary concern, like it is with most bloggers, then regular hosting is the better option. On the other hand, those who value speed and security might prefer managed hosting. It’s your call.

7 Tips to Improve WordPress Functionality for Your Website

WordPress websites are more popular than any other websites around the globe for their ease of customization and the quality of themes. Most WordPress themes are used to create an attractive website with an eye-catching stare. Visitors like the best and choosy websites instead of going for the random ones. So, you need to optimize your WordPress functionality with the best options to increase your audience.

Here are 7 easy tips to improve WordPress functionality for your website:

1. Best Hosting For Wordpress Functionality

Those who want to improve the WordPress functionality for their website must have the right hosting plan. It’s your responsibility to select the best hosting package within the estimated budget to accomplish the requirements of your WordPress website. Before going for any hosting services, you must have the details like space need to share the data, pricing, plans etc.

2. Choose the Right Theme to Use

Some Wordpress themes are sometimes difficult to access properly from different devices other than your PC such as mobiles, tablet etc. So, choose the best theme to customize your WordPress functionality. Always go for the best and premium version of WordPress themes than the free version where you could be offered with enormous features to set up a device-friendly website.

3. Social Media Incorporation

Never forget to insert the social media icons in your WordPress website which definitely brings a large number of audiences to your website. Nowadays, you will hardly find anyone who is not connected with some social media websites. For improving WordPress functionality, the integration of social media accounts on your website is a must to get more visitors.

4. Easy Navigation Improves WordPress Functionality

Proper and easy navigation should also be added to your website to guide your new visitors for better browsing experience. Most visitors choose to stay with the websites which have easy navigation with a user-friendly approach.

5. Simple yet Attractive Design

This is another aspect you must keep in your mind while designing your website. The design must be simple, attractive and recognizable to everyone who visits your website. This will enhance the WordPress functionality for your website to a greater extent.

6. SEO Plan

SEO is the most promising thing when looking for a better promotion of your website in search engines. It may take a long time to get the estimated results but it surely helps you to achieve a lot of potential customers and good response from the audience.

7. Regular Updates

Don’t miss to update your website time-to-time which seems another important aspect when comes to enhancing the WordPress functionality for your website.

Wrap-Up:

The above-mentioned points are some important factors when looking to improve the WordPress functionality for your website. Keep moving with the latest updates and optimization, which will help you in reaching the destination with best results.

5 Amazing WordPress Maintenance Plugin to Effectively Control Planned Website Downtime

There can be a number of reasons for which your website might need a planned downtime. Therefore, there are some helpful maintenance plugin which would inform your readers the reason why your website isn’t working. They are as follows:

1. Ultimate Coming Soon Page:

This maintenance plugin would assist you in creating a page on your website with a coming soon message for your visitors. Only the users who are already logged-in can view your website, rest all would see the page only. This coming soon page can be customized by adding images or backgrounds.

2. Easy Coming Soon Maintenance Plugin:

This plugin assists you in creating a launch page for your website on WordPress. Operating this plugin is pretty easy; with entering a few details your plugin will be installed. This maintenance plugin is most suitable for users who operate live websites.

3. Coming Soon Page and Maintenance Mode:

This plugin assists you in creating a “coming soon” or “maintenance mode” message on your website when it has visitors. This maintenance plugin comes with features like compatibility with different themes of WordPress, BuddyPress support, multisite support etc.

4. underConstruction:

This plugin fairly simple to use; with a few basic details it will cast a “coming soon” or an “under construction” message on your website for your viewers and visitors.  This plugin has an advantage of creating or designing a webpage on a live server.

5. WPsoonOnlinePage:

This maintenance plugin doesn’t offer many options and thus restricts the choices for you. But it is good if you need a simple straightforward message displaying a screen saying Online Soon. You can make a few changes on the screen by adding a background image or by changing the font of the text.

These above-mentioned plugins would help you put up a creative and effective message for your temporarily under-construction website.

Top 5 Wordpress Themes for Selling Digital Products

We often see most of the digital advertisements showed in digital platforms are all for selling products on various websites. So, digital platform has proven to be the best way for marketing all your digital products and reaching the customers as well. You can also promote and sell your digital products by creating a new selling website on WordPress to make money in an online forum. But it’s important to have an attractive theme installed on your website for selling digital products.

You just need to choose the best and well-optimized theme to support your online business in a legitimate way. So, focus more on the themes that you are going to use on your website. To help you in this, we have come up with a list of the top 5 WordPress themes for selling digital products. Let’s check them out!

1. SquareCode

SquareCode is one of the best-known WordPress themes and is the best suitable one for the selling digital products. The theme comes with an attractive look and is easy to customize. Using SquareCode theme will definitely give you better growth. Some of the key functionalities are SEO compatibility, layout, responsive design etc.

2. EDigital for Selling Digital Products

You may come across the name EDigital which is another WordPress theme that supports selling digital products. This particular theme works fine in selling digital downloading products easily with an attractive look. EDigital is suitable for EDD compatibility, quality code, color options, designs etc.

3. Stocky

This theme is specially built for selling digital products which are completely based on photography. So, this theme can be a perfect match for the people who want to sell photographs or some other kind of digital files. The theme has an attractive design and is SEO-friendly.

4. Book Store

When looking for the best professional oriented WordPress themes for selling digital products like books and other things, Book Store is the suitable one. Using this you can customize your website for selling products such as eBooks, software applications, Photographs etc.

5. Pyxis

Pyxis is a WordPress theme which has an attractive look and is suitable for websites that sell digital products. It can be used for selling products like audios, videos, photos and other digital materials. So you can select this theme for easy and better customer experience.

Verdict:

It’s obvious for every website to have an attractive theme irrespective of the functionality. Mostly website visitors first look for the quality of a website, and then the products they sell. So, choose the right theme for your WordPress website to promote your digital products and make money by selling those products through your website.

Here’s Why Starting a Blog with WordPress Should Be on Your To-Do List

You can work all the way sitting in a comfortable place at your home by starting a blog with WordPress. Blogging can be one such fruitful decision of your life.

The following are a few reasons that why you should be starting a blog with WordPress:

1. Simple and Easy to Start a Blog with WordPress:

Starting a career in Blogging isn’t rocket science at all. All you need is a computer, an internet connection, good writing skills, and a creative idea. Starting a blog with WordPress is a simple process which can make your idea go live around the world in just a single click. Despite the self-operating nature of this business, the rewards and satisfaction it holds for you are worth every hard-work.

2. Starting a Blog with WordPress is Affordable:

This work does not require big digit investments which you cannot afford. Starting a blog with WordPress is completely free of cost. And if you want to start with a paid domain and hosting, you will not have to pay much. It gives you a platform to publish your ideas, images, articles or videos.

3. Enhance Your Writing Skills:

Converting your exact thoughts into words isn’t an easy task and not everyone knows how to do that. You need to practice and learn how to transmute your thoughts into words without taking much time. WordPress assists you in every hurdle you face while creating a blog post.

4. Increase Your Knowledge:

Writing a blog post requires a lot of reliable information about the topic you choose. Intense research and understanding of the topic help you learn something new every day. This enhances your personality and your knowledge which will help you a lot in the forthcoming competitions in your life.

5. Become People’s Expert:

When you post a blog with WordPress regarding a topic, people tend to see you as an expert in it. They expect you to know more than them about it and thus, that gives you a different authoritative status.

Conclusion:

The above-mentioned reasons are a proof that why starting a Blog with WordPress is an interesting and creative business you would love to be a part of. Use your innovation and add countless new things to your Blog and let the world know what you are capable of.