Blogs have become an important part of e-commerce sales. Most blogs that are used to advertise products are actually affiliate marketing blogs. Affiliate marketing is one of the most common forms of e-commerce marketing. The first thing about blogs is that you need people who are actually interested in reading your blog. If there are no people interested in reading your blogs then it will be hard to market a business or brand on the blog. This is why most e-commerce entrepreneurs focus on blogs that already have a large following. If you intend on marketing your business, brand or products through blogs you need to first create or identify blogs that are related to your line of business. This is going to make the whole process a lot easier. Building a blog from scratch has the effect of taking a long time and effort. Most blogs actually need you to sell products to customers that glorify you. For instance it will be more easy for a celeb to actually sell a t-shirt on their blog due to the sheer number of fans that the celebrity has.
Creating amazing content that audience crave for is probably the best marketing method in e-commerce. E-commerce marketing is a multi-billion dollar industry. The best part about e-commerce is the fact that content tends to play a huge part in sales. This means that creating content that potential customers want to read is probably the best way to make sales. In order to make sales one has to first grasp the attention of his audience. There are many different ways of doing this. The most common way of grasping the attention of your audience is actually creating great content on your blog, social media pages and e-commerce websites. E-commerce websites don’t have to be only usable. They need to also have amazing looking images and product description. Try to represent a product the best way possible. By doing this you are able to grasp the attention of your customers more.
There are a few facebook posts that can called effective. There are many different ways to post more efficient posts on facebook. When it comes to posting effective posts we are mainly concentrating on facebook posts that can generate sales at a higher rate. This means that when it comes to judging the efficiency of facebook posts sales tell a plain story that is less open to interpretation.
Holidays are time for family and friends to get together. They also happen to be the time of the year when people buy a lot of gifts for family and friends. Let us admit that most of us love to spend some time with loved ones. This is why most e-commerce businesses see a rise in sales during the holiday seasons. Holidays have become synonymous with gift purchasing. That is why this holiday season you should try and dazzle your customers with new kind of gifts.
The Instagram algorithm is a great algorithm to use especially if you actually understand the algorithm. The Instagram algorithm actually changes in a certain period of time. This is why you should keep in touch with the latest trends on Instagram algorithms. Instagram updates its algorithm according to people’s demands and their own research. For instance some time ago Instagram was more inclined to show you all uploads made by the people that you follow. Over tie this actually changed as they began to notice that this was not the best way to show content to its users. Keeping up to date as a business owner with the algorithm will help you benefit a lot in terms of marketing your business and products to your customers.
Instagram has recently introduced Instagram TV. This means that now Instagram users can create a channel for their accounts. This is of huge benefit to Instagram marketers and the e-commerce sector. The e-commerce sector depends a lot on online marketing. With the growing popularity of Instagram IGTV offers a new and innovative way for marketing. Instagram is owned by facebook inc. This means that the company has to keep innovating in order to stay on top of competitors. The technological sector is a constantly evolving sector which requires innovative ideas. For e-commerce businesses IGTV offers a new dimension for marketing. The dimension is different from previous marketing methods. The implications and advantages of Instagram TV are huge. The most common being the fact that you can now upload videos which are up to 10 minutes long. If you are verified on Instagram you can add videos that are 1 hour long.
Top Website Marketing Data That You Must Track On Every WordPress Site
Important marketing decisions could not be taken on guesswork. You need authentic marketing data for that. When you have all the numbers, you know how to find people and make them use your website. This doubles the traffic and sales easily. When you have the marketing data like who is visiting your website, for how much time, the conversion rate, which page drives more sales etc., you can make informed business decisions.
Every WordPress website should be tracking these top website marketing data:
Google Analytics is loved by all. It is the most popular online software that provides all the information a business website needs. This essential marketing data tool records page views, number of visits, who is the visitor, the source, interaction, and lot more. We would recommend it to all.
2. Outbound Links Tracking
Outbound links are the links that take the users away from your website. They are also called affiliate links if you are using an affiliate marketing strategy. Tracking your outbound links or affiliate links help to know how much traffic you are sending away to other websites and make a proper affiliate marketing strategy.
3. Enhanced Ecommerce Marketing Data Tracking
This is necessary for an e-commerce website. If you are selling things online, then you need to know the buying behavior of your visitors, tracking abandoned cart information, product lists, and sales performance. Setting up enhanced e-commerce tracking is very easy.
4. User Engagement Marketing Data
It is important to know what do the visitors d when they come to your website. Identifying user behavior and patterns help in making strategies for conversions and sales. Insights like tracking most popular content, bounce rate, form submission, ads tracking and page views help in increasing sales.
Conclusion:
If you want to grow your business, then start tracking marketing data today. Recording the stats that matter gives a boost to the business sales.
How to Scan Your WordPress Site for Potentially Malicious Code
To scan your WordPresssite is a very essential step when trying to run a business on WordPress. People often feel that only professionals are equipped with scanning the WordPress for malware. This is false. There are several tools available to help you perform this seemingly daunting task.
Let’s take a look at the ways you can conduct a thorough scan on your WordPress website for malicious code:
Sucuri is the best tool to go to for WordPress security. Sucuri is a paid service; however, it has a feature for a limited period which allows free WordPress scanning. To quickly scan your WordPress site, all you need to do is to install and run the limited period free scan of Sucuri.
The plugin assesses any alterations that may have affected your files. It also checks for potentially malicious code.
Wordfence is also a great tool for WordPress security. Wordfence allows to scan your WordPresssite for suspicious code, malicious URLs, suspicious discrepancies, etc. It has a mechanism of innate automatic enabling of scan while you can also run a manual scan. After the scan, Wordfence will present you with the results.
Anti-Malware Security is a powerful security plugin in WordPress to scan your WordPresssite. Like the above two, this plugin also checks for malware, malicious codes, suspicious activity, and potential threats.
On top of this, the plugins also look out for scripts, backdoors, suspicious code etc. It traces the patterns of infections on your entire web pages as well as in all folders and files. It runs an inclusive scan that may seem more time-consuming.
Wrapping-Up:
With the help of such tools, the process becomes very easy. We hope this post increased your learning on ways and means to scan your WordPresssite. This is an essential step that must not be overlooked, as lack of scan and security can hamper your business.
The Pros and Cons of Using WordPress Multisite Network
WordPress Multisite Network refers to a mechanism that allows website owners to run as well as manage their several WordPress sites. Multisite Network allows you to control all of it through an individual WordPress installation.
This also allows you to make new websites almost instantly while also letting them have the existing login credentials. The features of Multisite Network also include allowing external users to sign-up as well as create their individual blogs.
Since everything has its pros and cons, let’s study that for this as well:
The Pros of Using a Multisite Network
A WordPress Multisite Network has much more of use than just managing multiple WordPress web pages. Here is a list of some of its advantages:
Each site present on the Multisite Network is enabled to have its individual admins. These admins have the capability to entirely manage their own websites.
As a user, you have the authority to install different themes and plugins and run them on all the websites.
Multisite Network allows you to manage all the updates. You can do this just by updating the “master” install.
The Cons of Using a Multisite Network
All glitter is not gold. Similarly, a Multisite Network on WordPress has its glitches too. Here is a list of the cons that you may encounter while using this tool:
Each site present upon the network shares every resource. This means if the network of one site is showing error then all the remaining sites will glitch too.
As a beginner, you cannot manage the server and traffic. And if in case your website(s) gets heavy unexpected traffic then it will impact all the rest of your website.
If unfortunately one of your websites gets hacked, then your entire network is endangered.
All the WordPress plugins are not compatible with a Multisite Network.
Wrapping-Up:
There are pros and cons to every tool. The decision of overseeing the cons and looking up to the pros is up to you. Nonetheless, the WordPress Multisite Network is highly effectual.
5 Best Website Hosting in 2019 That Are Almost Free
Much like many budding website owners, you must also be looking for a free Website Hosting service. Many people are confused if such a thing even exists in actuality. The answer is yes, it does. However, this should be kept in mind that all of these free services do not give out the same performance. Thus, a comparison must be drawn.
So, here we have 5 best (almost free) Website Hosting services compared upon the same platform.
The first mention of this list is Bluehost. This service provider serves amongst the largest hosting enterprises across the globe. Bluehost is an official recommendation of WordPress owing to their services and value for money.
If you opt for their almost free plan then it would entail complimentary branded email addresses, a free SSL certification, unlimited space on disk and much more.
Siteground serves as another amazing option amongst the free Website Hosting services for WordPress websites. Siteground offers extended support as well as lightning fast performance. Along with Bluehost, Siteground is also an official recommendation of WordPress as a hosting provider.
HostGator has a secured spot amongst the topmost delivering hosting service providers at the moment. Since their inception in 2002, they have witnessed tremendous growth. While they, later on, landed amongst the best of the best.
Their incredible boost in growth can be a contribution from their reliable web-hosting, affordable prices, and stellar quality.
DreamHost is as old as 1997 and yet has maintained a strong foothold in the market. Present day statistics reveal that DreamHost is currently serving more than a million websites.
When you procure their plan of a menial cost you get a domain name, domain privacy, unlimited emails, free SSL, and what not!
Just Host is slightly on the more affordable options of the free Website Hosting companies. They provide shared hosting plans which suit perfectly to starter websites. Every plan you procure comes with unlimited e-mail addresses, multiple domains, and a free domain name.
Wrapping-up:
The very menial cost of these almost website hosting services can prove to be monumental for your business. So fret not to invest as 2019 will witness more competition than ever.