Shattering Three E-Commerce Myth and Misunderstandings
There’s a widely believed notion that e-commerce is changing everything about retailing, with traditional brick-and-mortar stores being obliterated. But a closer look at the figures reveal otherwise. It’s just a myth that people have about e-commerce. The truth is, there are still many misconceptions or misunderstandings on e-commerce that need to be clarified such as:
How automation is affecting the e-commerce industry
The digital economy has grown by leaps and bounds over the past few years that some of its support industries have lagged, notably the logistic industry. The logistics sector, however, is looking at automation to boost many processes and enable it to address the demands of the e-commerce market. This is critical as consumers expect their […]
Common mistakes that can derail an online ad campaign
Many companies big or small have allocated a significant portion of their advertising budget online advertising because of advantages such as affordability and reach. From social media ads to pay-per-click ad campaigns, there are different ways to conduct an online ad campaign.
Web Design Trend: The Ghost Button
One website design trend that has been popular for a couple years is the ghost button. You’ve probably seen them — ghost buttons are buttons with transparent backgrounds. They have borders and text in the middle, to indicate that they are, in fact, buttons. They’re effective when they’re done right, otherwise they can just confuse […]
WooCommerce Rolls Out GDPR Compliance Tools
WooCommerce has recently released an update that includes tools for compliance with General Data Protection Regulation (GDPR). The GDPR, which was recently approved and adopted by the European Union, is designed to strengthen data protection for all residents of Europe. WooCommerce 3.4 features GDPR compliance tools such as data export, anonymization, and erasure as well […]
Shopify and WooCommerce: Which is Better?
Are you contemplating on putting up an online store? Then you should start thinking about your e-commerce platform. There are two popular options available now—Shopify and WooCommerce. But which platform wins in the Shopify and WooCommerce battle? Shopify is a powerful e-commerce platform that makes it easy for users to put up an online store, […]
E-commerce growing worldwide at different speeds
The e-commerce sector is widely projected to be the biggest retail channel several years from now. Euromonitor International believes that the sector will reach that status in 2-3 years. By 2021, e-commerce is projected to account for 14 percent of total retail sales.
7 Tips to Plan Website Development Budget
Web Design is one of the most important aspects of your online presence. It increases your credibility towards customers. Some of the businesses don’t have any physical location. Their website is their business location. This doesn’t mean that you need to pay an exorbitant amount to top designers, but rather you need a design and […]
Google Cracks Down on Advertising
Google Inc., which makes practically all its money from advertising, has cracked down on blocking ads from their website. In 2016, they got rid of about 1.7 billion ads — double the number in 2015. The reason? Fraudulent, annoying, and virus-carrying ads make people hesitant to use Google. Real, legitimate ads are what keep users […]